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blog.hubspot.com

Marketing

HubSpot’s Marketing Blog – attracting over 4.5 million monthly readers – covers everything you need to know to master inbound marketing.
  • The State of Video Marketing in 2021 [New Data]

    It's well established that video has been one of the breakout trends in the marketing world for the past decade.



  • How to Get on Board With the Digital Transformation [+ Examples]

    Ten years ago, I couldn't have cared less if the new burger place downtown had a website. Now, I don't trust one that doesn't. If your business is online, you're a part of the digital transformation. But it's not enough these days to just "be online." Businesses that will thrive in 2021 that are operating online — and the COVID-19 pandemic has proved this. 



  • How to Use Schema Markup to Improve Your Website's Structure

    Just like when I first watched The Matrix, when I initially heard the term "schema markup," I was intimidated by the technical know-how I felt I needed to understand it.



  • How to Do a SWOT Analysis [With Template & Examples]

    As your business grows, you face more obstacles, challenges, opportunities, and projects in general. It's a good and natural part of scaling an organization, but how do you determine your priorities? Which initiatives should you execute on first, and which challenges should you address right away?



  • 19 Brilliant Examples of Holiday Marketing Campaigns

    Every year, as soon as Halloween is behind us, it seems like the floodgates open. Without warning, there are holiday marketing campaigns everywhere, with countless businesses rushing to cash in on a spending frenzy. There are holiday emails, social media posts, and TV ads — oh, my.

    It might seem like holiday marketing is out of control. But some brands do it very, very well.



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